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I content direct California Meetings + Events and Northwest Meetings + Events, while also contributing to other titles in the M+E portfolio, Group Tour Magazine, and Drinks. 

See below for a collection of some of my favorite pieces. 

California Meetings + Events •

High Elevation, High Reward

Back in 2013, the idea for a zip line course in Santa Barbara County led to nearly a decade of navigating the complicated permitting process to develop such a course. Santa Barbara native Jeff Hartman formally took over the project in 2020 and obtained development approval from the county in 2022, with construction starting almost immediately thereafter. Highline Adventures opened to the public last year, located in the city of Buellt...
Group Tour Magazine •

Giants of the Sea

Perhaps one of the most iconic sights to see when visiting an oceanside locale is that of a whale breach through the surface of the water. There is something almost magical about it—giant flippers and tail on full display before they swim back down into the depths.


From the brisk waters of Alaska down to the warm coast of California, groups can work with a vast array of whale-watching tour operators along the West Coast to see these gentle giants in action—from gray whales and humpbacks to b...
California Meetings + Events •

A Sweet Toffee Dream

Brandini Toffee in Palm Springs developed from a pair of high school students’ sweet memories of visiting Italy on a class trip—the parents of founder Brandon Weimer and a childhood friend had asked them to earn half the cost of their trip, and a homegrown toffee business was their choice to fundraise. “Brandini Toffee has since grown into a full-time family business with a passionate dedication to making the best toffee products,” Weimer explains....
Meetings + Events •

Superior Sips

When it comes to event planning, food and drink can be as important as keynoters and venue selection. For drinks, specifically, it’s necessary to consider several factors when putting together the menu—with gatherings ranging from corporate galas to colleague cocktail hours, the options should be diverse and well-catered to the attendees. Components like the staff behind the bar, glassware, and the inclusion of nonalcoholic and allergy-friendly options can all make or break a sipping experience....
Northwest Meetings + Events •

Big Sky Business

Out in Big Sky Country, flora and fauna thrive amid mountains, canyons, river valleys, forests, and grassy plains. From Glacier National Park near Kalispell to Yellowstone National Park on the border with Wyoming to the Bighorn Canyon National Recreation Area located near Billings, the state is ripe with inspiring natural landscapes that make it an easy place to market. And for Alex Sholly Tyson, executive director at Visit Billings, bringing visitors to the city is a heartfelt passion.Alex Shol...
Northwest Meetings + Events •

A Pastoral Paradise

Situated in northern Idaho, Coeur d’Alene eases into warm temperatures in the 70s and 80s during the months of May and June as summer sets in. Named after the Coeur d’Alene Tribe that has long called the area home and well known for the large Lake Coeur d’Alene and its surrounding natural landscape of forests and mountains, the city gives outdoor enthusiasts in any group the chance to get outside and breathe the fresh air...
California Meetings + Events •

Crafting Success

Originally from Upstate New York, Colleen Pace began her sales and marketing career in mountainous Colorado in 1998 with roles at a variety of the state’s hotels and resorts. Her first role in California came in 2014 when she accepted the position of director of sales and marketing for the Omni Rancho Las Palmas Resort & Spa in Rancho Mirage—and she has called the desert her home ever since. After four years with the resort, she moved to Visit Greater Palm Springs where she now serves as chief s...
California Meetings + Events •

A City of Intellect

Located just northeast of Los Angeles, Pasadena is a city that shines with a long-standing history in science and culture. Home to landmarks like the California Institute of Technology (Caltech) and the NASA Jet Propulsion Laboratory (JPL), the city has played a pivotal role in U.S. space exploration and scientific research. Perhaps the most well-known cultural event is its hosting of the Rose Bowl Game at Rose Bowl Stadium alongside the beloved Ro...
Northwest Meetings + Events •

A Cool Haven in Portland

As the cooler months bring in lower temperatures and more rain to the Pacific Northwest—so much rain that it keeps the region lush and green—places like Portland take it by storm. “In the wintertime, Portland’s brand of cozy culture finds a home at the intersection of wonderfully misty winter days and cozy indoor pursuits like coffee shop hopping to sampling craft beers across 70-plus breweries,” says Dione Williams, director of convention sales at T...
California Meetings + Events •

A Four-Season Playground

From the blossoming desert of Greater Palm Springs to the snow-capped mountains that surround Lake Tahoe—and everywhere in between—California is a year-round destination. Whether your group chooses to meet in spring, summer, fall, or winter, there is sure to be something for every preference and budget. While a given region may shine a bit brighter in a certain season, each place will offer memorable backdrops for events any time of the year. Springtime might just...
California Meetings + Events •

Paying Homage to ‘Rabbitville’

When the team at Hilton San Diego Gaslamp Quarter prepared for the $22.5 million renovation of the property that began last December, there was one piece of local history they wanted the designers to highlight. According to local historians, Alonzo Horton arrived in San Diego’s Gaslamp Quarter neighborhood in 1863 with the dream of building a large city—and the area at the time, which was undeveloped, was referred to affectio...